# Guava Ice Cream > Guava Ice Cream is the one-person AI studio of Anthony Hall, a freelance AI product designer and developer with decades in tech and marketing. Strategy, design and engineering for AI projects. Run by one person, Anthony Hall, a freelance AI product designer and developer. Designer, developer and business lead with decades in tech and marketing. Works only on projects with AI at the center. ## What I do - AI product strategy: Finding where AI earns its place in a product or business, before money goes into building the wrong thing. - Product and experience design: Interfaces and flows that make AI features feel simple and trustworthy. - AI engineering: Working software: web apps, AI pipelines and integrations, shipped to production. ## How I work: The power of small. - No B-team. The person you talk to is the person who builds it. - Senior thinking on every project. - AI does the repetitive parts, so the budget goes to judgment and craft. ## Case studies - On this day AI: A HIPAA-compliant journaling platform that connects people with the providers who support them. (full write-up in progress) - Role: Co-founder. Product, design, engineering, AI. - Stack: React, Node and MongoDB. A Python AI pipeline on FastAPI and LangGraph, running on AWS Bedrock. - Hard part: Shipping useful AI features on health data without loosening the compliance rules. ## Contact - Website: https://guavaicecream.com/ - Email: aloha@guavaicecream.com - Based in California; works with clients anywhere.